Sol Republic, Inc. (stylized as SOL REPUBLIC, often subtitled with Soundtrack Of Life) is an American privately held audio manufacturer based in Michigan. The company was founded in 2011 by Scott Hix college football tshirts, Seth Combs, and Kevin Lee, and overall have 100 employees currently.
Some of their best-selling products include their unique over-ear headphones, such as the Tracks, in which the headphone couplets can be interchangeable with the included headband.
The company was founded in 2010 by Scott Hix, Seth Combs, and Kevin Lee. Lee had worked at Beats Audio, while Hix had been an executive with InFocus. Lee’s father, Noel Lee, founded video and audio cable company Monster. The name is an acronym for “soundtrack of life”. By December 2011 the company had 33 employees split between headquarters in Wilsonville football tops uk, Oregon, and San Francisco, California. In July 2011, the company received $5.2 million in investment funding, followed by $22 million in July 2012. Sol Republic introduced its DECK portable speaker in August 2013 in partnership with Motorola Mobility; the system was designed to work with the Moto X. At that time the company had grown to 85 employees.
The company raised another $27 million in March 2014, by which time it was employing 100 people and had its products in 26,000 retail stores. The funding came from Riverwood Capital and Greenoaks Capital Management, and was expected to be used to expand into international markets as well as new product development. Sol Republic’s main distribution channels at that time were through Apple, RadioShack, and Best Buy.
In 2014, the President of Sol Republic, Scott Hix, gave up his duties to co-founder and CEO Kevin Lee. Hix still owns a major portion of the company and is still considered a co-founder. He has turned most of his attention to his consulting firm called TargetPath and is once again managing it full-time. Hix’s business partner Brad Gleeson also left the company in January of 2014.
On October 20, 2015, Sol Republic partnered with Indiegogo in an attempt to crowd fund their newest invention; the Relay Sport Wireless
During December 2015, the official website was shut down temporarily for redesign of the entire structure. They were also purchased by HMDX audio, and had their headquarters relocated to the same location as HMDX. In this merger, many of the styles of Tracks were discontinued, including their college and musician styles, as well as some of their Bluetooth devices, such as the Deck speaker and Tracks Air headphones black football uniforms. They also switched from using custom made and sized boxes for shipping to using generic packaging.
Sol Republic manufacturers a variety of audio products, such as headphones, portable speakers meat tenderizer india, and ear buds. To help in marketing the products, the company has partnered with musicians and DJs such as Calvin Harris, Deadmau5 and Steve Aoki. Artist Jesse Hernandez was hired by the company to design a line of headphones in 2015.